Hi, I'm Gerardo. Digital Marketing Specialist

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Hi, there. I am an IT engineer and digital marketing specialist from Chile, based in Germany. I have worked for 4+ years in both corporate environments and freelancing. 👋

Additionally, I have experience with multilingual websites and social media management, creating internal and external knowledge bases, managing marketing campaigns and online marketing activities, creating meaningful and engaging content for different channels, and managing communities. 📈

In terms of tools, I have experience with Adobe Creative Cloud (Photoshop, Illustrator, After Effects, XD), Google Analytics, Google Tag Manager, Google Optimize, SEMrush, HubSpot, Google Ads, Meta Business, Mailchimp, and WordPress, to name a few. 💻

Linkedin Spotify Skype

Certifications

Education

2012 – 2016 | IT Engineering  – Universidad Tecnológica de Chile INACAP

2021 – 2022 | Digital Marketing Specialist – Simplilearn

Certifications

Advanced Google Analytics – Google Analytics Academy

SEO Fundamentals Exam – Semrush

Content Marketing Fundamentals Exam – Semrush

Advanced Web Analytics Certification Training – Simplilearn Alumni

Advanced Pay Per Click (PPC) – Simplilearn

Advanced Search Engine Optimization – Simplilearn

Advanced Social Media – Simplilearn

What I can do for you...

“A brand is no longer what we tell the consumer it is – it is what consumers tell each other it is.” – Scott Cook.

These are services within my expertise where I can be helpful for you:

Web Design

SEO Specialist

Social Media Management

PPC

Marketing Strategy

Web Analytics

Portfolio

Fancy seeing my previous work? Here I share with you some of them:

Metal Addiction Webzine

Latinamerican Online Metal Magazine. I have executed a Marketing Strategy from scratch:
– Project Management
– Web Design
– Web Development
– SEO Strategy
– Social Media Strategy
– Social Media Advertising

Category

Online Marketing

Tools

WordPress, XD, PS, Analytics, Tag Manager

Lobo Marine Solutions

I have worked on re-designing this page according to the customer’s requirements and executing a SEO strategt,

Category

Web Design

Tools

WordPress, Google Analytics, Google Tag Manager

Colegio San Sebastian - Calbuco

I have worked on creating an institutional website for a school in Calbuco, Chile.

Category

Web Design

Tools

WordPress

Social Media

Some of the graphics I have worked on for social media.

Category

Social Media Management

Tools

PS, Facebook, Instagram, LinkedIn, Twitter

Social Media Video

A compilation video I have done for a company in Berlin.

Category

Social Media Management

Tools

Adobe Lightroom